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How a Candidate’s Career Stage Impacts Employer Branding

Lee W. FrederiksenSeptember 15, 2020

A recent Hinge Research Institute employer branding study of over 1,000 people at professional services firms aimed to uncover what matters most when it … Read more

5 Ways to Go Beyond Conventional Employer Branding

Bryan AdamsSeptember 11, 2020

2020 has been a year of incredible change and upheaval. For organizations and business leaders, managing the ripple effects of a global crisis requires an … Read more

This Is Why Your Recruiting Videos Are Ineffective

Maury HaniganSeptember 2, 2020

When you think about a recruiting video, do you imagine a two-minute video introduction that sits on your career site? Or do you think about employee … Read more

The Intersection of Employer Branding With Onboarding and Offboarding

Bryan AdamsAugust 20, 2020

Many organizations view a strong employer brand as a means to attract candidates. And it is. But employer branding doesn’t just relate to candidate … Read more

What Values Does Your Company Value Most?

Peter PhelanAugust 12, 2020

Achieving clarity on what your organizations stand for is especially important in a chaotic world. As Alexander Hamilton said at another turbulent time in … Read more

Is Your Employer Value Proposition Still Relevant?

Celeste SirinJuly 21, 2020

Employees are moving back into the workplace still filled with massive uncertainty as to where we are heading with the pandemic. Many are questioning their … Read more

Best-Employer Lists Will Look Different During a Pandemic

Robin HardmanJuly 16, 2020

“These are the times that try men’s souls,” Thomas Paine famously (if sexistly) said. It was the middle of the American Revolution, and he meant “try” in … Read more

New Research Reveals Misconceptions and Macro Trends in Global Hiring Strategies

James EllisJuly 14, 2020

You might assume that with U.S. unemployment skyrocketing in the last few months, the sudden influx of talent into the candidate pool would make hiring … Read more

How to Re-Recruit Your Workforce Amid COVID-19

Bryan Adams and Charlotte MarshallJuly 8, 2020

With layoffs and hiring freezes due to the coronavirus pandemic, it’s a strange time for recruiting. But the best employer brand professionals understand … Read more

Technology Is Killing Job Descriptions

Neal HorwitzJuly 1, 2020

There is an increasing reliance on technology to find talent. Don’t get me wrong. I think the right technology is very useful in recruiting, but there must … Read more

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