Last year, a startling 75% of companies reported having difficulty recruiting qualified candidates. It doesn’t matter how skillful or experienced your … Read more
Recruiting is the new marketing
However much we read about 2023 being a recessionary year, the fact remains that there are still approximately two open jobs for every job seeker. We can … Read more
‘What I Learned Examining 1,000 Employer Brand Posts’
I just completed an analysis of almost 1,000 social-media employer-brand posts at 100 companies. (focusing on LinkedIn). While these organizations are … Read more
Will a Hyper-Focus on Retention Backfire?
With talent shortages at a 16-year high and economic uncertainty looming ahead, employers are laser-focused on retaining key talent. But companies also … Read more
Using Employee Engagement Surveys to Drive Recruiting
What’s the most appealing aspect of working at your company? Is it the hip cafeteria? Is it your brand recognition in the industry? Is it your position as … Read more
Is national wage transparency coming – and are you ready for it?
For businesses operating in New York City, yesterday was a big one. It was the first day a much-anticipated ‘pay transparency’ law came into effect. Put … Read more
The Falsehoods We Tell About Employer Branding
Over the last five years, employer branding has become a hot topic (or maybe a buzzword?) within recruiting circles. Debate over its value and efficacy has … Read more
‘Just Give Us the Basics’: Recruiters Reveal Their Expectations of Employer Branding
Who in your company knows best which employer branding assets you need the most? Hint: It’s not your head of employer branding. It’s your recruiters. At … Read more
New ‘pay transparency’ legislation: What you need to know
Last week a US governor signed Senate Bill No.1162, an unassuming-sounding piece of legislation which will have major repercussions for employers in … Read more
The Fallacy of Job Posts That Yield a High Quantity of Applicants
The Wall Street Journal recently reported on a study of the top phrases in job postings that turn off job seekers, including “must handle stress well,” … Read more