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The Employer Brand Misalignment

Dustin ClinardMarch 20, 2015

It’s a no-brainer that businesses rise or fall on the strength of the talent they attract to key leadership positions. What’s surprising is how … Read more

How to Tell if Your Employer Brand and Talent Brand Are One and the Same

Josh TolanMarch 19, 2015

Up until now, employer branding referred to a company’s positioning and messaging as the employer of choice to a desired audience. Social media, however, … Read more

Long Job Descriptions and Titles Can Hurt You. And So Can Short Ones

Chris FormanMarch 18, 2015

Marketing is recruiting’s next frontier. If you’re a marketer, you’re trying to generate a lead or a sale, so you dedicate a tremendous … Read more

Controlling Employer Branding: It May Lead to an HR-CEO Showdown

China GormanMarch 11, 2015

In a recent report by Universum, a tactical view of how organizations are attracting talent and combating problems is given with some fresh insight. The … Read more

How to Build a Better Employer Brand (Like Top Employers Do)

Robyn MelhuishMarch 10, 2015

The job market is changing, and job seekers are taking advantage of an improving market. According to a Jobvite survey conducted in November 2014, job … Read more

How to Improve Your Candidate Response Rates in 2 Simple Steps by @sioffy

Siofra PrattFebruary 26, 2015

This post originally appeared on the Social Talent Blog. At Social Talent, we’re big believers in learning from the successful practices of other … Read more

15 Employer Branding Best Practices You Need to Know

Brett MinchingtonFebruary 17, 2015

I was fortunate to share many wonderful moments with friends and partners during my 2014 Employer Brand Global Tour, which took me to London, New York, … Read more

Hiring Wisdom: Do You Know What Your Employment Brand Is?

Mel KleimanFebruary 9, 2015

Every company, no matter how large or small, has an employment brand. In most cases, that brand is created by the general public’s perception of the … Read more

SimplyHired’s Top Employer Brands: Interesting, But Not Your Typical List

John ZappeJanuary 27, 2015

Job search engine SimplyHired has come up with a way to measure the interaction between job seeker and employer job postings — their Employer Brand … Read more

As Tech Unemployment Drops, Demand for Billboards Soars

John ZappeJanuary 21, 2015

With a 2.5 percent unemployment rate, and demand so far outstripping supply that some firms are offering hiring bonuses to interns, Silicon Valley’s … Read more

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