Most recruiters know that, in this hot talent market, you need to woo candidates. Yet even that may fall short. To land those A players, you need a more … Read more
Improve Year-End Recruitment Marketing Metric Reviews
As we head in to 2016 there’s always a little chaos with closing out the year. One of the things that can be very time consuming (and frustrating) when … Read more
Recruiting’s Magic Bullet
Every recruiter, regardless of business, industry, or company size, is being asked the same thing by hiring managers: Find me more and better talent. … Read more
U.S. Workers Rely First on the Internet When Job Hunting
Americans are as likely to turn to the Internet when searching for a job as to their friends and connections, and many of those who do consider the … Read more
Not Mobile Friendly? You’re Doomed
If your website isn’t mobile friendly and word of mouth is your marketing plan, then you may be doomed, at least as far as attracting candidates. A … Read more
MasterCard Rolling Out Branding Campaign to Employees, Then Candidates
A variation of the very-well-known “Priceless” theme permeating MasterCard’s consumer commercials will be finding its way into the … Read more
Your Employer Brand Happens With or Without You
The ease of access to a vast amount of information is dramatically changing the talent market — it’s a “talent-sumer” world. Today’s candidates do … Read more
How to Construct a LinkedIn Profile That Sells
Dear Barbara: How important is my LinkedIn profile when it comes to client development? I think it’s more important for recruiters because I don’t see … Read more
How to Build Your First Recruitment Marketing Campaign
Often companies are on the cusp of achieving something great, just waiting for the right hire to help them get to the next level. The problem is that … Read more
Gullible Millennials Will Trust Whatever You Tell Them About Your Organization
I’m a huge fan of Malcolm Gladwell, and he recently said some things to say at a data analytics conference in Seattle. Gladwell had a number of points, but … Read more