August 5, 2010 – the date that I created my Twitter account due to the encouragement of my co-workers saying that it would be a valuable tool. My initial … Read more
Celebrating Successes: Jon Bartos Launches jonbartos.com
Earlier this week, Jon Bartos, owner of Jonathan Scott International, announced the launch of his brand new website www.jonbartos.com, a web portal devoted … Read more
New Ways to Make Permission Marketing Work For You
Google, Yahoo, and Bing have made great advances in targeted marketing, allowing brands to focus on their most prized demographics. But none of them can … Read more
Recruiters Are Hypocrites
We recruiters tell candidates to do their homework before contacting any potential employer, and what a bunch of hypocrites I am finding out there. … Read more
Promote Your Employment Brand via Rex Ryan and Southwest Airlines
Another exciting Super Bowl has come and gone. Congratulations to the Green Bay Packers, the new Champions of the National Football League. Not appearing … Read more
PETA Promoting Monster Over Monkey Ad
PETA may not be amused, but that hasn’t stopped more than 800,000 people from replaying CareerBuilder’s Super Bowl commercial. They’ve … Read more
SuccessFactors Alleges it Was Scammed by Halogen
Editor’s Note: given all the discussion around competitive intelligence (CI) last week at SourceCon NYC, we feel that John Zappe’s article on … Read more
Celebrating Successes: Happy Candidates, by Barb Bruno
Today, Barb Bruno launched www.happycandidates.com, a site designed to provide career assistance to those “can’t help” candidates, with the idea that the … Read more
UPS Says It’s Now Delivering Hires, Not Just Fans and Followers
When we last left off, UPS said that the candidates who were coming its way via Facebook and Twitter were more likely to convert to actual hires than were … Read more
HR for the 21st Century: Shirtless Men, Monkeys, and Dancing Women
Monkeys, shirtless men, and come-hither women. What’s HR coming to? CareerBuilder’s monkeys have the animal rights people in a tizzy, while the … Read more