I know what you are thinking. I am thinking it too. Not another employer branding article. Hear me out. My new “thing” is recruiter experience. My theory … Read more
Laid Off Workers Are Gun Shy, So Attract Them With a Positive Culture
The number of displaced workers reached 6.8 million from 2015 to 2017, according to the Bureau of Labor Statistics’ most recent displacement report. Though … Read more
A Good Way to Waste Money, Time, and Attention: The 7 Most Common Reasons Employer Brand Initiatives Fail
The numbers are impressive. When you have a strong employer brand, you can see up to a 50 percent drop in cost to hire and up to an 80 percent increase in … Read more
Powerful Actions for Convincing Top Prospects to Apply in the Public Sector
In today’s highly competitive recruiting market, convincing public-sector recruiting prospects to actually apply for a job requires unique and powerful … Read more
Happy Global Talent-acquisition Day, Recruiters!
Happy Global TA Day, recruiters! (Celebrated each year, the first Wednesday in September.) Recruitment marketers like me celebrate your skills today! Let … Read more
It Takes Just Five Minutes a Day
It is difficult to stand out from your competition as a recruiter or sourcer. We are continually being asked to be creative, be strategic, and connect … Read more
HR 101: The 4Ps Of a Talent Attracting Brand
Attracting top talent has never been harder. How can companies set themselves apart from their competition? To be a destination employer, you need to have … Read more
A Job Seeker’s Environment Can Kill Your Pipeline
Job seekers are people. People get distracted. So, you have to ask yourself: “Are my recruitment marketing materials attracting and engaging job seekers”? … Read more
This Is What I Want to Know About a Job Candidate
If you’re reading this article right now, I’m guessing you’re the type of person who likes to consume anything you can get your hands on about TA. Anything … Read more
Why Your Firm Has a Talent Shortage Explained (Bluntly)
Most organizations that are facing a talent shortage blame a variety of external factors, even though the actual culprit is the way their firm recruits. … Read more