I recently finished reading a few of almost 600 pages of postings on MSN’s message board concerning an article by Scott Burns, entitled Is Home Depot … Read more
Successfully Marketing Employment Products (Part Two)
By Dr. John Sullivan and Master Burnett Over the course of the last three weeks, we have laid out a model for managing the portfolio of job opportunities … Read more
Tamagotchi
Even though organizations pour hundreds of thousands of dollars into employment branding improvements, including websites, radio, blogs, podcasting, … Read more
Successfully Marketing Employment Products (Jobs)
By Dr. John Sullivan and Master Burnett It happens to each of us nearly every day. We read something, act on the information, and find out later that the … Read more
Crystal-Clear Focus
Corporate strategy has stressed the need for companies to focus on their core product or service and not to dilute their efforts. Many firms spend a lot of … Read more
Six Things You Can Do to Attract Global Candidates
There’s a largely untapped source of talented Americans working overseas. Many of these expatriates are keen to return home but find it difficult to … Read more
How Do Your Employment Products Compare?
Article by Dr. John Sullivan & Master Burnett In the high stakes game of procuring the world’s best talent, organizations are increasingly … Read more
Video Resumes Revisited
Recently, I wrote about video resumes and their somewhat dubious value to recruiters. But a recent conversation with John Sumser has prompted me to expand … Read more
Manage Your Own Brand
Companies spend millions of dollars a year trying to develop compelling employment brands by interviewing current employees, surveying external … Read more
What Makes a Talent Blog Good
Just a year ago, there were fewer than a dozen blogs that related to recruiting or talent. Today there are probably over three dozen and more appear every … Read more