Do you know that your firm has a “Google rep” and that if you’re not aware of it, your recruiting effort may be hindered or even … Read more
Outrageous Recruiting Using Avatars and YouTube
Most corporate recruiting efforts are painfully conservative. That fact might not seem like something that you should waste a lot of time worrying about, … Read more
12 Keys to Tuning Up Your Sales Force
Many cars today tell the driver when it is time to perform maintenance. Even better, some tell the driver that maintenance is needed in 1,000 miles with … Read more
Sales to Sales Manager?
It’s a common assumption. A good sales manager should first be a good salesperson, right? Wrong. It is a big jump from being a skilled … Read more
The Importance of a Market Analysis
The importance of a good market analysis in your area cannot be over emphasized, and whether you’re a large corporation or a small firm, … Read more
Before You Waste Your Time and Money on So-Called Employer Branding
Employer branding is quite the rage these days. Yet, I’m still amazed at what many people think it means to “create” an employer brand. … Read more
Woo Candidates During an Invited Open House
Most career sales professionals have learned that it is easier to sell reluctant customers face-to-face versus remotely via phone calls and emails. As … Read more
13 Questions to Maximize Your Onboarding Efforts
If you’re serious about upgrading your new-hire orientation program and onboarding process as a whole, here are 13 questions you need to ask. Ask … Read more
Employees Are Not Assets
I am still amazed at how many organizations do not allow their current employees to apply for internal positions until they meet a whole bunch of … Read more
Are You Wasting Your Employment Branding Dollars?
by Dr. John Sullivan and Master Burnett Over the course of the last three years, employment branding has grown from a concept a few organizations were … Read more