Hello [FIRST NAME]! We value you as a customer… I get some variation of this at least once a week. Let me tell you, nothing screams “value” like not … Read more

Hello [FIRST NAME]! We value you as a customer… I get some variation of this at least once a week. Let me tell you, nothing screams “value” like not … Read more
We’ve all seen the reports and stories of companies struggling to hire, with candidates ghosting companies and rejecting offers. But for all of the … Read more
Not long ago, job interviews took place in extravagant office buildings where you would be greeted by a warm receptionist who would notify the hiring … Read more
I can’t quite put my finger on the exact moment I knew that my sexuality would be my secret. I don’t even know what made me think it … Read more
For years, HR and talent acquisition teams have been told to “think like marketers.” That’s mainly because marketing is known for … Read more
You take the good, you take the bad, you take them both, and what you have are some big high-volume hiring challenges. The good, of course, is that as the … Read more
Experiences define and shape our economy. Consumers are more likely to make additional purchases, refer friends, and remain loyal to a brand when they have … Read more
Everybody’s looking for something or some way to improve candidate experience. But what if we’ve been looking for the wrong things? And trying the wrong … Read more
Assessments create a poor candidate experience. It’s a charge many of us have heard many times. Here’s the truth, though: The charge is valid — but only … Read more
A company’s culture and values are drivers of a strong brand. This is something so obvious, so ingrained in employer branding that it can sometimes cause … Read more