Melissa Murray Bailey is president - Americas, for Universum. She joined Universum in 2012 to lead the business across the U.S., Canada, Mexico, and Brazil. As an employer branding strategy expert, he helps Universum's clients to position and differentiate themselves as an employer of choice and make smarter, fact-based decisions to increase effectiveness and efficiency. She is a passionate team leader and trusted advisor to CXOs of many Fortune 500 companies.