Kendra Van Nostran, Author at Ere Media API

Kendra Van Nostran

Kendra Van Nostran is the director of Peer Group US, a division of CKR Interactive that is devoted exclusively to employee communications research, employer value proposition development and employer brand consulting. She helps clients use primary and secondary research to solve a broad range of recruitment and retention issues.

5 Ways to Get the Most From Your EVP

Kendra Van NostranMarch 7, 2013

Like many large-scale organizational initiatives, employer branding was quickly placed on the back burner when the recession hit. This was unfortunate, … Read more

Integrating the Internet Into Your Recruitment Plan, Part 2

Kendra Van NostranMay 17, 2002

As discussed in Part 1 of this article series, the successful integration of the Internet into a recruitment marketing plan relies on two phases: planning … Read more

Integrating the Internet Into Your Recruitment Plan

Kendra Van NostranApril 9, 2002

Though it has been widely adopted by human resource professionals both as a source of candidates and a recruitment tool, the Internet is still often viewed … Read more

Acquiring Lists for a Recruitment Email Marketing Campaign

Kendra Van NostranMarch 12, 2002

For months now, we’ve been listening to the buzz surrounding email marketing as an advertising method. And while privacy advocates protest the … Read more