David Creelman

David Creelman, CEO of Creelman Research, is a globally recognized thinker on people analytics and talent management. Some of his more interesting projects included:

Conducted workshops around the world on the practical aspects of people analytics
Took business leaders from Japan’s Recruit Co. on a tour of US tech companies (Recruit eventually bought Indeed.com for $1 billion)
Studied the relationship between Boards and HR (won Walker Award)
Spoke at the World Bank in Paris on HR reporting
Co-authored Lead the Work: Navigating a world beyond employment with John Boudreau and Ravin Jesuthasan. The book was endorsed by the CHROs of IBM, LinkedIn and Starbucks.
Worked with Dr. Wanda Wallace on “Leading when you are not the expert” which topped the “Most Popular List” on the Harvard Business Review’s blog.
Worked with Dr. Henry Mintzberg on peer coaching, David’s learning modules are among the most popular topics.

Currently David is helping organizations to get on-track with people analytics.

This work led to him being made a Fellow for the Centre of Evidence-based Management (Netherlands) for his contributions to the field.

It’s Not Just Data, It’s Politics, Too!

David CreelmanMay 14, 2019

One of the many difficult experiences in an analyst’s life is when they present turnover data. It starts easily enough as the analyst presents general … Read more

It’s Not an HR System, But Pay Attention Anyway

David CreelmanApril 24, 2019

HR, which has its own flurry of software acronyms to cope with (ATS, HRMS, TMS, WFM), now has to contend with software acronyms from other functions such … Read more

Real Analysts Don’t Cherry-Pick the Data to Make Your Case

David CreelmanApril 4, 2019

One of the most common requests HR leaders make of the analytics team is that they want to make a case for some initiative with data. It’s inevitable that … Read more

When They Say ‘Just Give Me Everything,’ Don’t

David CreelmanMarch 19, 2019

One overlooked part of analytics that I’ve had to introduce to organizations is the idea that leaders need to be good consumers of data. What it takes to … Read more

Why It’s Hard to Get Excited About Comp Technology

David CreelmanMarch 8, 2019

It’s odd that the most numbers focused area of HR, compensation, is also the area with the least buzz in terms of technology. Yes, there is lots of useful … Read more

In Big Data, Small Findings Can Have a Big Impact. Or Not

David CreelmanFebruary 21, 2019

In HR analytics we are often so eager to discover something significant in the data that we hesitate to think about the impact of the finding. For example, … Read more

With VR, Cisco Is Pioneering a New Way to ‘See’ an Org Chart

David CreelmanFebruary 7, 2019

The most common diagram for understanding how an organization works is the org chart. An alternative diagram is produced by organizational network analysis … Read more

Before You Do Another Annual Engagement Survey, Do Something Different

David CreelmanJanuary 23, 2019

Engagement can mean a lot of different things, but in analytics, it tends to mean the data one gets from an annual engagement survey. Engagement surveys … Read more

A Simple Chatbot May Be All You Need to Teach the Basics

David CreelmanJanuary 10, 2019

I normally think of a chatbot as something that can handle a moderately complex conversation. This means they need strong natural language processing … Read more

The Surprising Tech of Facial Analysis

David CreelmanDecember 17, 2018

Seemingly out of nowhere computers have learned to read human emotion from our faces. We can expect that any weaknesses this technology has now, in terms … Read more